What is
shared
mobility?

Shared-Use Mobility

Shared-use mobility is not a new concept in the world of transportation—even outside of traditional “shared” options such as taxis, livery services, subways, and buses.

Low-tech bikeshare systems have existed in the Netherlands for decades, as have the dollar vans that operate in immigrant and low-income neighborhoods, and the SuperShuttle vans that transport jetsetters to the airport. Transit agencies, too, have administered shared-use options outside of the realm of scheduled fixed-route transit, from vanpool programs to publicly funded paratransit. What’s different now is the explosion of new shared-use options made possible in the last ten years by advances in technology and start-up companies willing to test the limits of the current regulatory environment. These options fall into four categories. 

Taxi/Ridesource

Ridesourcing comprises private companies that offer point-to-point car service available from a network of drivers, such as taxi owners/operators, Uber, and Lyft. In contrast to the public transit industry, few of the workers in the ridesourcing industry are currently organized in labor unions, and most are not deemed employees of the provider.

Rideshare

Rideshare, also referred to as microtransit, encompasses multi-passenger vehicles that are smaller than a bus and are often demand responsive. These include paratransit, dollar vans, private transit providers such as Bridj, and the shared Uber and Lyft services UberPool, UberHop, and Lyft Line. These services allow allow more people to travel using the space available in a single vehicle for each trip in exchange for a discount on the fare.

Carshare

Carshare providers own fleets of urban vehicles that are rented out and driven by members to transport themselves, such as Zipcar or  “one-way” carshare like Car2Go. Though similar to rental cars, carshare providers rely on technologies such as smartphone apps and RFID keycards to locate and access to the vehicles. 

Bikeshare

Bikeshare systems allow members to rent bicycles from a network of “docks.” Unlike most ridesource and carshare services, U.S. bikeshare systems have launched as public-private ventures with input from municipal departments, transit agencies, metropolitan planning organizations, and corporate sponsors. Local governments provide capital funding, operating subsidies, and planning expertise, while private companies manage day-to-day operations and maintenance. Contracts between the two parties specify certain quality-of-service requirements that must be met, with financial penalties for poor service. Their employees are often unionized. 

The State of the Practice

Some Progress, Substantial Hesitation

Private companies’ increasingly innovative shared-use mobility options pose a challenge to the public sector, which finds it must support, tax, and regulate private providers in a consistent manner in order to protect the public interest. Moreover, many interviewees grappled with what these new options portend for scheduled, fixed-route transit.

To their credit, some city governments and transit agencies have already begun to offer shared-use services with the aim of providing mobility more efficiently and to greater numbers of people using existing transportation infrastructure. It became apparent that there are multiple opportunities to provide better and more equitable transit service to the public through improved relationships between transit and shared-use mobility providers. The findings from interviews elaborated below are a foundation for constructing more comprehensive policies regarding shared-use mobility that optimize the public good.

Several cities have begun to integrate shared-use mobility options into their transportation policies. The extent to which this integration is occurring, however, varies significantly by city and by mode.

One common example of cities crafting a policy that addressed shared-use mobility started with determining parking or docking locations for carshare and bikeshare. For carshare operators such as Zipcar—in which the “home” location of the vehicles is fixed—many cities have adopted policies that assign surface or lot parking spaces to shared-use vehicles, diminishing the necessity to provide a personal parking spot for every municipal employee. Cambridge, Massachusetts has taken steps to integrate policies supportive of carsharing into its zoning and parking ordinances governing land uses. In June 2015, the Cambridge Planning Board recommended adoption of a City Council zoning petition that would set aside spaces for shared vehicles in municipal lots near commercial districts. This innovation, though small, has proven critical to the success of such carshare operations. The recent proliferation of one-way carshare has prompted a new accommodation in some cities: shared vehicles are exempted from zone-based parking restrictions and can use metered spots for a fixed fee paid for by the operator.

As carshare established a foothold as a viable transportation option, some transit agencies went a step further to ensure shared-use options mesh with traditional transit service. In Washington, DC, the regional transit operator WMATA, recently announced a partnership with Enterprise Carshare to provide shared-use vehicles at 125 WMATA-owned parking spaces adjacent to 45 Metrorail stations.  Per the terms of the contract, Enterprise will compensate WMATA for the parking-fee revenue lost as a result of the reduction in publicly available spaces.  In the Boston area, the Massachusetts Bay Transportation Authority now designs new stations with spaces marked for shared vehicles.

Urban bikeshare systems have also been designed to complement traditional transit service. Due to relatively low operating costs and the minimal infrastructure needed, bikeshare serves as an excellent first/last-mile service. A 2014 customer survey of Capital Bikeshare, the Washington, DC area system, found Metrorail stations to be an origin or destination for 64 percent of riders in the previous month. Similarly, a survey of Citi Bike in New York found 52 percent of Citi Bike riders combine bikeshare trips with other transportation modes “most of the time.” Seventy-four percent of New York bikeshare docks are within a five-minute walk of a rail station.

Los Angeles, which will launch its bikeshare program in June 2016, is perhaps the boldest in explicitly conceiving of bikeshare as a component of the transit system. The county transit authority, LA Metro, will operate the system and has announced it intends to integrate payment for bikeshare into the same farecard already used on the agency’s trains and buses. (Other major bikeshare systems require an electronic “key” or coded receipt distinct from the local transit farecard.)
There was a widely shared sense that most U.S. transit agencies are not nimble enough to take advantage of the technological advancements that are the foundation of new shared-use options. U.S. transit providers adopt new technologies more slowly than the private sector in spite of the proven viability of technologies such as real-time transit information and on-demand dispatching. In New York, for instance, smartphone users can now view the location of MTA buses in real time, but most subway stations still lack “countdown clocks” that estimate the arrival time of the next train. The agency still requires riders to use magnetic strip-based farecards, a generation-old technology. In Philadelphia, riders still have the option of using tokens. Across the country, outdated procurement processes, inflexible existing contracts, and bureaucratic practices are at the core of this issue. Many agencies understand that they don’t have to be as versatile as a Silicon Valley startup, but they can capitalize on such versatility by coordinating with such companies to enhance transportation service.

To that end, the crucial first step agencies have taken is offering open data to the public and to developers through APIs. In nearly every city with a significant transit presence, smartphone users can take advantage of apps that provide point-to-point routing and, in some cases, real-time train or bus departure information. This is because these transit agencies publish schedule data that uses a universal standard known as General Transit Feed Specification (GTFS). The popularity and success of these apps demonstrates the opportunities for greater integration of public transit services and private-sector development capabilities.

For integration of shared-use options to work effectively, interviewees asserted the requirement to have open data must be a two-way street, with shared-use companies providing their internal data to governments and the public. Specifically, origin/destination and consumer data that shared-use companies collect would be valuable to transit agencies to improve service and planning. The extent to which private shared-use companies make data available varies significantly, and the general lack of data about travel behavior from shared-use mobility operators is a major obstacle to potential service integration. Precise questions regarding where or when shared-use services may help or hinder overall mobility policy objectives cannot be answered until more comprehensive data is made available. p>
Public-sector stakeholders do not collaborate to the extent they should, making integration of shared-use mobility difficult. A major barrier identified in our interviews is many transit agencies’ highly traditional perceptions of their role as providers of a particular, fixed kind of transportation service provided by their own employees, rather than as a coordinator or facilitator of mobility from multiple companies and a diverse workforce. City departments of transportation, meanwhile, are primarily concerned with managing street infrastructure with limited involvement in the transportation services that make use of those streets. Regulation of taxis is usually handled by an entirely separate department, with little alignment between their regulation and the goals of the transportation system. Transit providers do occasionally work beyond this narrow definition. Vanpool programs, paratransit, and guaranteed ride home programs are examples of transit agencies coordinating with private providers to offer shared-use services.
The contrast between the two types of labor forces has yet been reconciled. Public transit is a heavily unionized field. In contrast, shared-use mobility workers are rarely organized (with bikeshare workers an exception), and in some cases are considered independent contractors rather than employees of the shared-use provider. In fact, while many transit agency interviewees identified labor issues as a major barrier, they refrained from discussing it in depth. Similarly, shared-use providers sidestep the problem by refusing to classify their workers as full-time employees. No city government has found a way to resolve this fundamental tension. The issue is beyond the scope of this paper, but it deserves further study and its resolution remains vital. 
Transit agencies, departments of transportation, and metropolitan planning organizations all expressed mixed feelings about the future of transportation as shared-use mobility services proliferate. Concern was especially acute regarding ridesourcing companies such as Uber and Lyft, given the challenge they pose to existing taxi regulations. The most common fear among transit agencies is that ridesourcing services will cannibalize ridership, stealing away current users of fixed route transit—especially highly valued riders who do not depend on transit but use it by choice. A related fear is that the rise of ridesourcing will erode public support for transit and reduce political incentives to maintain good service. Interview subjects also worried that if shared-use mobility trips replace transit trips, it could undermine the positive externalities of public transit service like improved air quality.Until more city-specific data are collected on shared-use ridership patterns, these concerns can not be discounted. Still, evidence supporting them is limited. In three of our six interview cities, transit ridership was greater in 2014 than in 2011, the year Uber began its national expansion and a year before Lyft was founded. Though the other three saw ridership declines, there is no research that shared-use is causing the decline. In New York City and the Bay Area, two of the country's largest shared-use markets, transit ridership has increased substantially. In fact, it is possible that shared-use modes are discouraging car ownership, thereby creating a much larger potential population of transit riders.Indeed, many stakeholders were optimistic that thoughtfully integrated shared-use mobility services could ultimately discourage people from driving alone rather than discouraging them from using transit. Fixed-route transit has long suffered from the so-called first-mile problem—people typically choose to drive because it is too difficult to travel to a train station or bus stop from their point of origin. Interviewees identified the first/last-mile problem as a natural point for cooperation between shared-use mobility providers and transit.
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